HIT YOUR TARGET AUDIENCE Advertising is the art of winning people over!

ADVERTISING TIP 101

HOW DO YOU HIT YOUR TARGET AUDIENCE?

Advertising is the art of winning people over -  

                 NOT shooting them or knocking them over the head with you message!

Not selling them, not bullshi**ing them, not throwing technology at them, not making them swoon with popular music, not impressing them with celebrity connections, not tricking them into caring about something they don't care about. Science & Design can help, but in advertising as in life, it's the art of understanding, relating to and connecting with people. Award-show judges do not, in this context, qualify as people. 
LISTEN to your customer and study THEIR target audience....look for other oppotunities to reach people who could utilize your services or product that may not even know about your services or product! 

What has worked or not worked for you with your advertising campaigns.....?   
I would like to hear from YOU, comment below.

Sonja Vass
www.creativeideafountain.com
404-668-6199
Schedule a free 30 min consultation at: Click here 

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